Search Results for: new product development

New Product Development

New Product Development PDF
Author: Erdener Kaynak
Publisher: Routledge
Size: 45.78 MB
Format: PDF, ePub
Category : Business & Economics
Languages : en
Pages : 248
View: 2648

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New Product Development Book Description

by Erdener Kaynak, New Product Development Books available in PDF, EPUB, Mobi Format. Download New Product Development books, Keep ahead of your competitors! New Product Development will help you and your company overcome an expensive and common weakness: the lack of adequate new product development. This vital book examines the requirements of new product development in detail as well as in the context of corporate strategy. Packed with practical information that can immediately be put into effect, New Product Development can help you keep your company on the leading edge, no matter what type of industry you’re in! This uniquely insightful volume will help you become a successful innovator by showing you how to plan and execute strategies for developing a continuous flow of new products and services to help you stay ahead of the competition. It demonstrates how innovation, far from being a staff function, is a dynamic line management task. It calls for the same aggressive thrust as marketing and sales, and every officer of the company, from the president on down, has a share in this responsibility. Medium size, small, and even large companies constantly face a mass of problems in achieving successful innovation. New Product Development will help you deal with issues including: inaccurate budgeting costs exceeding budgets faulty market and technical research findings flaws in design inadequately durable materials unforeseen consumer rejection caused by the lack of proper consumer trials leakage of plans to competition failure by outside suppliers missed opportunities for cooperation with outside specialists poorly coordinated development staff ineffective leadership and much more! Beginning with an “executive summary” that will guide you quickly to the chapters most relevant to your business, this well-organized book should be on the shelf of every company officer who wants to see his firm prosper, innovate, and create new products that sell-now and for years to come!


Handbook Of New Product Development Management

Handbook of New Product Development Management PDF
Author: Christoph Loch
Publisher: Routledge
Size: 58.88 MB
Format: PDF, ePub, Docs
Category : Business & Economics
Languages : en
Pages : 542
View: 6533

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Handbook Of New Product Development Management Book Description

by Christoph Loch, Handbook Of New Product Development Management Books available in PDF, EPUB, Mobi Format. Download Handbook Of New Product Development Management books, Managing new product development is a key area of management, straddling strategy, innovation and entrepreneurship and macro-organizational behaviour. All of the contributorsin the Handbook of New Product Developmentare are well-known and leading exponents to theory of New Product Development and to methods used in practice. They draw upon their experience and work to offer a comprehensive view of the challenges in managing the development of new products. Existing knowledge in the different topics is examined and the key management challenges, and the important gaps in our knowledge are discussed. Most of the chapters draw upon systematic interaction with companies and practice and this is presented in the examples and the case studies cited. The Handbook of New Product Development and Management surveys this area in the context of an overall framework that explains how aspects interact and combine in a successful NPD process. Each chapter outlines open questions and highlights needs for future research. *A comprehensive view of the challenges in managing the development of new products from well-known and leading contributors in the field * The first handbook to fill the gap for a high-level handbook which is valuable to both the academic/practitioner


New Product Development Process Benchmarks And Performance Metrics

New Product Development  Process Benchmarks and Performance Metrics PDF
Author: Scott J. Edgett
Publisher: Stage-Gate International
Size: 47.61 MB
Format: PDF, ePub
Category : Benchmarking (Management)
Languages : en
Pages : 180
View: 1848

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New Product Development Process Benchmarks And Performance Metrics Book Description

by Scott J. Edgett, New Product Development Process Benchmarks And Performance Metrics Books available in PDF, EPUB, Mobi Format. Download New Product Development Process Benchmarks And Performance Metrics books,


Innovation Management And New Product Development

Innovation Management and New Product Development PDF
Author: Paul Trott
Publisher: Pearson Education
Size: 80.82 MB
Format: PDF, Docs
Category : Business & Economics
Languages : en
Pages : 581
View: 3021

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Innovation Management And New Product Development Book Description

by Paul Trott, Innovation Management And New Product Development Books available in PDF, EPUB, Mobi Format. Download Innovation Management And New Product Development books, This is an ideal introduction to the processes and issues of managing technological innovation and the development of new products. It offers students a contemporary view of innovation management that focuses on the links between groups.


Planning New Products

Planning New Products PDF
Author: Philip Roger Marvin
Publisher:
Size: 43.44 MB
Format: PDF, ePub, Mobi
Category : New products
Languages : en
Pages : 100
View: 2217

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Planning New Products Book Description

by Philip Roger Marvin, Planning New Products Books available in PDF, EPUB, Mobi Format. Download Planning New Products books,


Lean Rapid And Profitable New Product Development

Lean  Rapid and Profitable New Product Development PDF
Author: Robert G. Cooper
Publisher: Stage-Gate International
Size: 80.76 MB
Format: PDF, ePub, Docs
Category : Business & Economics
Languages : en
Pages : 194
View: 3928

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Lean Rapid And Profitable New Product Development Book Description

by Robert G. Cooper, Lean Rapid And Profitable New Product Development Books available in PDF, EPUB, Mobi Format. Download Lean Rapid And Profitable New Product Development books, Although many companies have introduced product innovation processes, they are still struggling to achieve the financial results they expected. This book shows how to properly balance the need for speed with the drive for profitability. It demonstrates how to maximize the value of a new product portfolio, how to streamline the product innovation process, and how to achieve growth that is both profitable and sustainable. New product success is not simply about developing new products that sell; it's about getting them to market quickly with the lowest cost and the highest return. Dr. Robert G. Cooper and Dr. Scott J. Edgett use their latest research and draw upon their combined 60 years of experience in the field to show you what the companies that continuously win at new products are doing. Top performers have discovered how to properly balance the need for speed with profitability. With a new process they call NexGen(TM) Stage-Gate(R), Dr. Cooper and Dr. Edgett show precisely how you can ensure that your innovation is not only lean and rapid but profitable as well. For more information, visit: www.stage-gate.com


The Pdma Toolbook 1 For New Product Development

The PDMA ToolBook 1 for New Product Development PDF
Author: Paul Belliveau
Publisher: John Wiley & Sons
Size: 31.31 MB
Format: PDF
Category : Technology & Engineering
Languages : en
Pages : 480
View: 1112

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The Pdma Toolbook 1 For New Product Development Book Description

by Paul Belliveau, The Pdma Toolbook 1 For New Product Development Books available in PDF, EPUB, Mobi Format. Download The Pdma Toolbook 1 For New Product Development books, Practical cross-functional coverage of the entire product development process from idea generation through delivery of the final assembled product. Includes sections on benchmarking and changing your new product development process and managing your product portfolio.


Innovation On Demand

Innovation on Demand PDF
Author: Victor Fey
Publisher: Cambridge University Press
Size: 74.41 MB
Format: PDF, Kindle
Category : Business & Economics
Languages : en
Pages : 242
View: 5095

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Innovation On Demand Book Description

by Victor Fey, Innovation On Demand Books available in PDF, EPUB, Mobi Format. Download Innovation On Demand books, This book describes a revolutionary methodology for enhancing technological innovation called TRIZ. The TRIZ methodolgy is increasingly being adopted by leading corporations around the world to enhance their competitive position. The authors explain how the TRIZ methodology harnesses creative principles extracted from thousands of successful patented inventions to help you find better, more innovative, solutions to your own design problems. Whether you're trying to make a better beer can, find a new way to package microchips or reduce the number of parts in a lawnmower engine, this book can help.


Product Management And New Product Development

Product Management and New Product Development PDF
Author: R.K. Srivastava
Publisher: Excel Books India
Size: 72.49 MB
Format: PDF, ePub, Docs
Category :
Languages : en
Pages : 234
View: 4557

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Product Management And New Product Development Book Description

by R.K. Srivastava, Product Management And New Product Development Books available in PDF, EPUB, Mobi Format. Download Product Management And New Product Development books, Product Management is becoming an important function of marketing. This book presents a broad perspective of the subject to develop a correct perception about it, and is divided into twenty seven chapters.This is the first attempt by the author to bring out the essential facets of product management. The book contains a mix of text as well as research based articles.This book covers the following topics: v How to be an effective product manager?v Changing job function of product managersv How to select the right product managers?v How to improve the efficiency of resources?v Effective marketing planv New product development and selection procedurev Factors that can influence the success of a brandv Measuring brand equity and valuing brandsv Brand architecturev Concept of UCPv New product introduction